Course curriculum

  • 1

    The Complete Guide to Facebook Ads

    • Facebook Terminology

    • Business Manager vs Personal Account

    • Creating Your Ad Account

    • Getting Familiar with Facebook

    • How Campaigns are Structured

    • Choosing the Right Campaign Objectives

    • Conversion Tracking

    • Creating Custom Audiences

    • Determining your Goals

    • Financial Modelling

    • Ad Placements

    • Creating Instagram Ads

    • Ad Formats

    • Create Amazing Ad Creative

    • Create Amazing Ad Copy

    • How To Use ClickFunnels

    • The "Learning Phase"